News Recap: Digimarc Corporation (NASDAQ:DMRC)

Digimarc Corporation (NASDAQ:DMRC) stock identified change of 106.03% away from 52-week low price and recently located move of -47.11% off 52-week high price. It has market worth of $438.22M. DMRC stock has been recorded 0.97% away from 50 day moving average and -14.47% away from 200 day moving average. Moving closer, we can see that shares have been trading 2.96% off 20-day moving average.

On Jan. 8, 2020, Digimarc Corporation (NASDAQ:DMRC) creator of the Digimarc Platform for digital identification and detection, declared that NewPoint Media, one of the nation’s largest real estate classifieds publishers, is using the Digimarc Platform to add digital connectivity to its publication Homes & Land. By integrating an imperceptible Digimarc code into the property photos of over 27 million magazines in 151 markets, NewPoint Media is creating a new print-to-digital experience for both home shoppers and real estate agents and brokers.

Over the past year, NewPoint Media has transformed Homes & Land into a digitally savvy real estate resource, creating a new print-to-digital platform for its franchisees across the United States and Canada. The new Homes & Land app, which leverages Digimarc’s Mobile software development kit (SDK), lets consumers scan any image in the print publication – in this case, a property listing or agent photo – and experience a simplified home search with instant access to all property and agent details. There is no data collected when users scan, so consumers are free to engage privately and contact the featured agent at their leisure. This is different from current home search apps, because it creates a private search experience for the consumer while creating a closed-loop experience for agents and brokers linking the property details exclusively to the specific listing agent.

Buying a home is a very personal experience for consumers, but the ‘hunt’ can be a long, arduous process, said Tammy McCarty, CMO, NewPoint Media. By using the Digimarc Platform in Homes & Land, we’re digitally enhancing the search for real estate, all without losing that personalized and direct experience for home buyers, ultimately creating a more trusted agent-buyer experience.

The Technology sector company, Digimarc Corporation noticed change of 3.81% to $35.17 along volume of 104534 shares in last session compared to an average volume of 103.34K. The stock observed return of 4.80% in 5 days trading activity. The stock was at 0.72% over one month performance. DMRC’s shares are at -6.51% for the quarter and driving a 103.41% return over the course of the past year and is now at 4.80% since this point in 2018.

The average volatility for the week at 3.41% and for month was at 4.13%. There are 12.46M shares outstanding and 11.36M shares are floated in market. Right now the stock beta is -0.05.

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